Seagram's was hosting a Women of Seagram's Gin Contest and featured a different model for each month in their Calendar. They wanted to promote the Women in some way with something that could be a gift with purchase for every bottle of Gin that was sold and also could be given out in bars and such for promotions. This was not an easy task, as it had to be something small enough to somehow attach to the bottles, and needed to feature full color photos of each model from the calendar. We were able to come up with the perfect gift, showing them the idea of a custom deck of cards. Not only was the card box customized on all sides, and was designed with an area to hang over the bottles, but each card itself was customized with photos of the girls, recipes and the stock Women of Seagram's Gin logo on the face of each card.